AT MAJOR GROCERY STORES
ON THEIR REGISTER TAPE
IT REALLY WORKS!
(50,000 – 100,000 TRANSACTIONS PER STORE PER MONTH)
YOUR AD GOES DIRECTLY INTO THE HAND OF POTENTIAL CUSTOMERS
FROM MORNING TIL NIGHT 364 DAYS A YEAR
FOR JUST A FEW DOLLARS A DAY !!!

At each grocery store only a handful of businesses are featured to thousands of potential customers on a daily basis. Super markets spend 1000’s of dollars to advertise so you can piggy back on their huge advertising budget in each store for only a few dollars a day*. The markets we partner with serve customers from morning to night and transactions range from 50,000 to 100,000 per store every month. By law every customer must receive a receipt for each transaction.

Our supermarket partners use our program to enhance their customer’s super market experience. Their customers receive coupons that allow them to save money using products and services of surrounding businesses in the community. This gives their customers more incentive to shop at their grocery store. In fact, their customers rely on our program and the savings offered.

Our program will establish a foundation of marketing that works every day, seven days a week, 364 days a year. It will compliment any other program you are using or replace it, thereby reducing your overall cost. You will receive 5 to 10 times more exposure than a mailer with thousands of people receiving your ad directly into their hand on a daily basis at each store. Plus, your ad is included on our web site that allows visitors to search for ads by zip code. This is a logical way to market your business more efficiently and more consistently than any other marketing media.

Grocery stores are a great target market for spreading the word about your bowling center. Super market shoppers go bowling, eat at restaurants, play pool and video games. Additionally, grocery stores are the perfect target market to reach moms to book birthday parties and other events for their kids. High gas prices can actually benefit bowling centers because shoppers are seeking fun activities and restaurants closer to home.

It is highly suggested that you place an aggressive coupon on the register tape. Offer one free game per person per visit or buy one game get one free. You will profit with drink sales, food sales, video game sales, shoe rentals, pro shop sales and additional games purchased. Plus, you can work on repeat business by promoting leagues and birthday parties with in-house flyers.

Register Tapes Unlimited, L.P. has been business for 17 years and is a national leader in the creation and distribution of register tape advertisement. Currently, we distribute our product to over 4,000 stores in the United States. We have been successful in creating demand for our service in 42 states across the country with rapid growth projections for new market segments in the near future. Note: There are a limited number of ads allowed per store so space is limited and some stores are not available because they are full.

To speak with a representative immediately who specializes in bowing center sign-ups call:
Barb McFadden
(Director of Special Promotions - Former PWBA member)
(323) 841.0283
Click here to send an email
(Include your business address and zip code for faster service)
TESTIMONIAL

FEATURES AND BENEFITS
  • Full color ads
  • Business Card Style Format - Single and double size ads
  • Magazine Quality - UV ink on high grade paper. We can also put photos and pictures in your ad - photographic imaging
  • Transactions Range From 50,000 to 100,000 a Month in “Each” Store - That’s a tremendous amount of exposure in just one store. By law every customer must receive a receipt! Plus, your rate stays the same whether the store you choose has 50,000 or more transactions. There are no limits.
  • Highly Targeted Distribution - Most grocery stores serve customers in a three to five mile radius. Sign up for more than one store and receive multiple store discounts.
  • High Repetition and Consistency - The average customer visits a grocery store about two times a week and most grocery stores are open every day except Christmas. Register tapes are distributed daily and because of high frequency, consistency and targeted momentum your ad will achieve great results.
  • Easy to Keep and Store - Your ad fits in their wallet
  • Tracking - When you use redeemable coupons, you can track the success of your ad.
  • Change Your Coupon Ad For Free Every 90 days - You can experiment by changing offers, change expiration dates, etc.
  • Timing - At the moment of need your ad is there. Your ad is there more often, more frequent and more consistent. This eliminates the element of timing and gives your ad tremendous staying power.
  • Compare to Other Marketing Methods over a 90-day period - Free standing inserts have a shelf life of 2-3 days, shared mail delivers 10,000 coupons in a zone once a month for about $400 a month per zone (30,000 coupons) shelf life = 7-10 days, bulk mail has a shelf life of 4-7 days in a 90-day period, weekly newspapers deliver 12-13 times during a 90-day period and magazines deliver once a month (3 times during a 90-day period). Potential customers have to open the magazine or newspaper and thumb through the pages to find your ad. Compare these methods of advertising to register tape ads. Thousands of customers visit grocery stores every week. They receive coupons on their receipt which is put directly into their hand every time they shop from morning til night. During a 90-day period each store will have 150,000 to 300,000 transactions. Also keep in mind, each month about 15% move in and out of the community.   Where is first place they usually go?   A Super Market.

  • Compare Cost Per Thousand - The cost per thousand for register tape ads is five to ten times less than free Standing inserts, bulk mail, shared mail and weekly newspapers.

  • Benefits - By increasing the frequency of delivery of your ad in the right target neighborhood, increasing consistency, eliminating the element of timing and creating top of mind awareness you get great exposure which translates into more customers and great sales.

    TESTIMONIAL
    Oak Tree Lanes has been advertising with us for many years

    FOR MORE INFORMATION
    CONTACT:   BARB MCFADDEN
    (Director of Special Promotions - Former PWBA member)
    (323) 841.0283
    CLICK HERE TO SEND AN EMAIL
    (Include your business address and zip code for faster service)

    Note: All stores change their ads every 90-days and different stores are on different cycles, A, B and C. For example the current deadline to submit an ad for A-3 Cycle stores is June 25, 2008 (your ad will be distributed in stores in July), the deadline for submissions for B-3 Cycle stores is July 25, 2008 (your ad will be distributed in stores in August), the deadline for C-3 Cycle stores is August 25th, 2008 (your ad will be distributed in stores in September), etc.

    NOTE: This web page was designed by Barb McFadden, an independent contractor for Register Tapes Unlimited.

 
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